The Bearded Bear
The Bearded Bear was an awesome project to create a brand from the ground up. Extensive research and tons of drawings and mood board concepts were flushed out to create a look that was fitting for the client's original idea. Soothing earth tones that speak of masculinity and a rich vibrant palette communicates sophistication was the goal. The product labels are the first of many and are suited to serve the clientele quite nicely.